Qualia CBD Sensory Therapy

visual identity
product design
packaging design
illustration

Qualia was a sensory-driven packaging concept created for Model Young Package 2020, responding to the theme of self-care in the turbulent times of the pandemic. Shortlisted in the competition, the project reimagined packaging as more than just a container—it became an interactive tool for relaxation.

Designed for a set of herb-infused CBD oils, each box catered to a different sense: a delicate massage roller for touch, an infused paper that transformed into burnable incense for scent, and a perforated structure that doubled as a playful sound instrument. Qualia wasn’t just about packaging—it was about experience, turning an everyday product into a mindful ritual of calm and restoration.

Designed with Fotune Teller  ->











Unconventional
is the new
standard






kayhumelt@gmail.com
+48 534 905 520  
       
︎ Greetings from Warsaw